Facebook Marketplace, the platform with online sales announcements developed by the Facebook company, was officially launched in Romania yesterday and will compete OLX. We are talking about a Facebook Marketplace that is available in 25 countries at the moment and allows Romanians to publish ads for the sale of any type of product, much like OLX allows, but with some shortcomings.
However, Facebook Marketplace has a very big advantage in that it allows the publication of ads directly on Facebook, without entering OLX, or other websites for online sales. A good part for Facebook Marketplace could be the fact that some could use their real accounts for sales, so you know who you are buying the product from.
Facebook Marketplace – attacking OLX in Romania
Facebook Marketplace has been quite successful in the countries where it has been launched so far, and as Romania is a thriving market for websites with sales ads, success is probably guaranteed. Facebook Marketplace is accessed globally by over 550 million people, and this is a real achievement for those at Facebook, who prove that they know what the world wants.
"The idea of developing such a platform started from observing an almost traditional behavior among users: selling and buying on Facebook is an activity that started in Facebook Groups and has developed considerably. More than 550 million people around the world access buying and selling groups every month - from families living in the same neighborhood to collectors on all continents."
Facebook Marketplace in Romania will be a simpler method to sell products, especially since, unlike OLX, no money is required for promoting ads, so everything is offered for free. It is even simpler to promote ads from Facebook Marketplace within the social network, they probably have priority for promotion within the social network, unlike those published on OLX.
Facebook Marketplace will create great competition for OLX, Okazii and other websites with online sales ads, their number growing exponentially in the last year.
