Samsung GALAXY S9 was officially confirmed this week as a sales failure, with Samsung avoiding using such big words, preferring only to say that sales were "slow". This is the confirmation of the fact that the Samsung GALAXY S9 does not reach the sales targets set by Samsung, on the contrary, and the receipts of the company's mobile division decreased by approximately 5 billion dollars compared to last year, even before the Samsung GALAXY S8 was released.
The Samsung GALAXY S9 is a failure in sales because it brings very little news compared to the previous model, but also because there is a lot of competition from other smartphone manufacturers. Many have said that the iPhone X is the reason why the Samsung GALAXY S9 is a failure in sales, but the reality is that Apple is not Samsung's big problem, but on the contrary, Huawei, Oppo, Xiaomi, Vivo, and other manufacturers represent a major problem .
Samsung GALAXY S9: OFFICIALLY a FAILURE, but NOT because of the iPhone X
The Samsung GALAXY S9 is just one of the Samsung phones that have problems with sales, and that's because in T2 2018 Korean smartphone sales fell by 8.3 million units compared to T2 2017. The drop is huge, and this shows that Samsung it cannot stand up to the Chinese who launch smartphones "on the conveyor belt", and the Samsung GALAXY S9 was not good enough even to maintain sales at an unchanged level.
"The IT & Mobile Communications Division posted KRW 24.0 trillion in consolidated revenue and KRW 2.67 trillion in operating profit for the quarter. Amid the sluggish premium smartphone market and intensifying competition, Samsung's smartphone shipments and revenue declined QoQ due to the slow sales of Galaxy S9 and S9+ as well as the phasing out of older low-end models."
The Samsung GALAXY S9 could still be just a preamble to the major problems that Samsung has with smartphone sales, which also fell in Q1 2018 compared to Q1 2017, although by only 300.000 units. It is very possible that in Q3 2018 Samsung's sales will continue to decrease compared to last year, and the Samsung GALAXY S9 and Samsung GALAXY Note 9 will not have the ability to solve the problems of the Koreans, the Chinese manufacturers "putting the guns" on Samsung.
